Websites and Automation – Social Power Summit Interview with Dr. Finch

Websites and Automation – Social Power Summit Interview with Dr. Finch

I really loved speaking at Dr. Finch’s Social Power Summit 2018 on the Content Panel. I had a great time and can’t wait to be apart of it next year so keep an eye out for the announcement when tickets go on sale for that. But in the meantime you can check out an interview that was done by Dr. Finch where she interviewed me and we talked about all things website and automation. Listen in!

Needing help getting your business automated? If so check out my Tech Academy where you can join the membership and get access to all of the information you will need to grow and scale your business. Click the link below.

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My Favorite Tech Tool: CoSchedule

My Favorite Tech Tool: CoSchedule

CoSchedule is my new best friend for marketing automation planning. Yes you read that right. I am so glad that I took a second look at this awesome program that just keeps getting better.

But I’m getting ahead of myself. Let me explain…

What Is CoSchedule:

CoSchedule is an all in one marketing calendar for your business. You can use it to schedule blog posts, social media posts and to keep up with your team and what they are working on content wise for your business. It truly is an all in one marketing planning system.

I remember when I first tried it out some years back and it was overwhelming at first. Especially if you are not familiar with marketing plans and what all that entails. But just in the last year I decided to take another look. And boy am I glad I did. It seems every month they are making it better and better.

But I will let them explain in this introduction video what CoSchedule is and then keep reading as I let you know my favorite features and how I use it in my business.

How It Works:

3 of my favorite features are ReQueue, Social Sync and the WordPress Integration. Let’s take a look at each one to see what it is.

ReQueue

ReQueue is the best feature of all to me. It automatically lets you re-use your best social messages without the manual work. You know how I feel about doing things manually 😂. Now a few other applications have this feature, but CoSchedule really makes an art of it.

One app in particular I was using for this would reuse my posts that I told it, but it would do it immediately so that I had the same content coming out several times a week. CRAZY! With CoSchedule it intelligently finds the best time to repost your best posts AND it let’s you choose the frequency of how often to repost that content in a given time frame. So no more inputting the same content that did well over and over.

My requeue in CoSchedule

Social Sync

Social Sync is the newest feature to be rolled out. With Social Sync you now get a true complete picture of your social media posting strategy. CoSchedule can pull in your posts from various social networks that weren’t published with CoSchedule. This is a game changer for me because I use another tool to schedule my blog post for up to a year in different forms. Well now I can see those posts right inside of CoSchedule so it won’t schedule content on top of that. Check out the video below of me setting up this feature.

WordPress Integration

With the WordPress Integration, I can work on my blog posts within CoSchedule. I can also pull blog posts that I have done and schedule them within CoSchedule or when I am in WordPress create my whole social media campaign for that blog post right then and there. Easy peasy.

Wordpress Integration with CoSchedule

What I love about CoSchedule & How I Use It:

  1. Ease of Scheduling – I am able to not only schedule content from my browser but I can also use my phone, tablet or Chrome browser extension to capture articles and content to post. Just the other day I scheduled a few images I had created on my phone to all of my social media.
  2. Best Time Feature – This is really my favorite feature. I can’t tell you how hard it is manually trying to figure out the best times to post and then choosing those times only to forget that you scheduled something else in the timeslot in another app. I love that I can press best time on the post and it will pick the best times for each social network. What is so great about that is your content doesn’t all hit your social media sites at the same time.
  3. Reports – I really love the reports feature in CoSchedule. Because if you never look at the data and analytics you won’t know what’s working and what is not. By looking at the different reports for each platform I have connected in CoSchedule I know the times of day to send out things, what people liked, what people didn’t like and so much more. This is valuable information for any business owner to have in order to really grow your business online.
  4. Email Integration – with this feature I am able to connect my ActiveCampaign account and plan out my messages right from CoSchedule!

In closing, here are some key reasons why I think you need to make CoSchedule a part of your automation tool box.

  • Eliminate the guesswork In scheduling your social media. With so much competition, it’s tough to get through the noise. Best Time Scheduling spaces out your messages for maximum coverage, getting your the most social engagement every time.
  • Schedule dozens of social media messages in bulk. Create a predefined social sharing plan to reuse again and again, so you can focus on creating exceptional content, not manually filling in your social queue.
  • Instantly share content from anywhere on the web. Curate and share content with followers without ever leaving the browser. No more copy/paste commands or switching from one tab to the next! And with the CoSchedule App you are truly free to schedule content on the fly.
  • Stop guessing at what will (or will not) resonate with your followers. Utilize your social network reports to identify top messages AND create content you know your audience will love.
  • Organize All Your Blog + Social + Email Promotion in ONE Place. Eliminate the endless email threads, piles of sticky notes, and the dozen and half moving pieces. Focus on the real work of writing top-notch content AND growing your audience.

So that’s it. If you are ready to UP-LEVEL your marketing calendar for your business use my affiliate link for a free trial and see what it can do for you. You won’t be disappointed.

CoSchedule - The #1 Marketing Calendar

Do You Overthink Technology?

Do You Overthink Technology?

Do you find yourself overthinking technology? Are you asking yourself these questions : 1) Cost Too Much, 2) Too Hard To Learn, 3) Have To Do It All Yourself. A lot of people don’t move on getting automated in their business because they are overthinking the technology. 

In this live I break down each of these barriers. Watch the video below.

 

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Key Points:

  1. Cost Too Much – Don’t have a clue of what you need so you assume that it will cost a lot. Quit assuming and go see what you need and how much it will cost. This goes back to keeping your eye on your finances.
  2. Too Hard to Learn – Don’t know what it’s for and what your needs are. Plus it looks like Greek to you because your not techy. You need to assess, document and audit your processes.
  3. Have To Do It All Yourself – You think you have to set it all up yourself with no help. You really don’t have to. That’s what I help you do. I setup systems and automation for you. And I can also train your VA.

 

If you are ready to get help with your systems, then check out my 3-System Setup. Click the image to learn more.

automate to dominate 3 system setup

The Benefits of Making Your Business Processes a Priority

The Benefits of Making Your Business Processes a Priority

Businesses should analyze their processes from time to time in order to simplify. They look at their regular operations for fat they can trim. By doing this, the result is greater efficiency for all the actions they take and it helps them get closer to achieving their business goals.

This is an essential process for businesses no matter your size. Even if you’re just a one-person business, you should find areas to tighten up.

In this #TechChat I list 7 reasons why. They are as follows:

  1. Improved Efficiency – when you get rid of excess work you increase your efficiency.
  2. Less Mundane Work – by cutting out things that can be automated or delegated you get back to doing the things that only YOU can do.
  3. Boost Your Bottom Line – the more efficient you run the more money goes into your bank account.
  4. Stress Reduction – there is a structure in place.
  5. Improved Customer Service – faster response and happier clients.
  6. Scaling Up – we all must grow and having your processes mapped out will make scaling a breeze.
  7. One Task at a Time – You don’t have to do everything all at once. Go process by process and get them down.

Listen in to the video below to learn more as I go in depth.

If you know that your coaching or consulting business needs processes and systems in place and you just don’t know where to start, I invite you to grab my PowerUp Your Biz Tech Evaluation. This workbook will help you get all of your processes documented and tools documented. Plus you get a 1 hour consult with me to help you find the gaps and come up with a strategic plan to implement a new system. Click the graphic below to get your copy today!

 

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The Importance of Automation at Live Events

The Importance of Automation at Live Events

You can eliminate chaos by using the right tool in the right situation. At conferences and workshops you have a heck of a lot more people than you would normally have. That’s why it is so important that you put the right payment automation tools in place at your live events. Check out the video below and scroll down for further information on how I can help your business get the right systems in place.

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Benefits of Having Automation Tools in Place:

Security – Taking sensitive info by paper can put you and your customer at risk for data breach. Only if you are entering the form in right away should you use this method. Paper can be misplaced and walked away with.

Human Error – If you can’t read my handwriting or you mix up some numbers on the form. Guess what? I just walked away with your product without paying. Especially if you can’t read my phone number to call and get the right info. That’s why having an electronic way to capture information cuts down on the human error factor and makes getting people through a line very fast and efficient.

Avoid Chaos – this is the biggest one for me. You have tons of people at a conference and usually not long enough breaks to go purchase and get back in your seat. So why not make it easier with an electronic automated system so people can get their product and back to their seat without having long lines or confusion on who just purchased what and who has been helped.

Follow-Up – This is the most important. When I buy something I want a immediate receipt. I also want some type of acknowledgement of what is to come. Like a welcome or thanks. Especially if it is a big ticket item. Just saying.

But you can’t do this if you don’t have a system in place to capture emails or to automate when orders come in. This leaves the customer feeling some type of way because they might go home and have buyers remorse and ask for a refund especially if it takes you days to reach out.

“So what should you put in place?” – I’m glad you asked. You should have some way to take payments and physical and email address. You should have your email system set up where it automatically triggers an email sequence once an order has been received. You should have a a system that automatically kicks a receipt to said email also.

I’m going to do a special training in my Digitally You with Samantha group where I will break down what payment systems to use where. If you wan’t to be there when it drops just request to join at bit.ly/DigitallyYou.

If you need help putting these systems in place I invite you to a strategy call at organizingguru.com/15 and let’s discuss what type of system your business needs at this point and how I can help make that happen.